Looking for “Why” in the Electronic Media

This is for the first time in my career, I have joined an electronic media. The channel offers round the clock news. At this moment, this is the only one in the country that is labeled as 24-hour news channel.

But one single question is haunting me. There are over a dozen news media working in Bangladesh. Why people should watch a 24-hour news channel?

Subsequently, other pertinent questions pop up: What makes it different from others? Is it offering “what is going on” brushing aside the “why” perspective?

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